Our Story: The Real Tennessee Pride Apparel

Born in Nashville, Raised on Respect​ - Not Sausage, Just Style
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We built this brand because being from Tennessee still means something.  Tennessee Pride® was started by a 6th generation Tennessean, born in Nashville and raised by people who work hard, show up, and take care of their own.

Distinct from the food brand, we are 100% focused on fashion and state heritage merchandise.
 
Our Promise to You:

– We keep it respectful and proud.
– We stay out of politics.
– We honor nurses, factory shifts, football rivalries, barns, back roads, and small towns.
– We never ask you to be ashamed of where you’re from.
 
Why We Started This Brand
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This isn’t tourist merch. This isn’t loud internet outrage. This is home.
 
Every hat, polo, and t-shirt in the Tennessee Pride apparel collection we make says something real about the person wearing it — “Raised Tennessee,” “Small Town Strong,” “Mama & Me.” When you put on Tennessee Pride, you’re not advertising us. You’re telling the world who you are.
 
Tennessee Pride®. Wear Your Roots.